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The shifting demographics in America, with minorities expected to become the majority by 2045.
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Emphasis on working effectively with Hispanics, Asians, African Americans, Middle Easterners, and other diverse clients.
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This designation highlights the common pitfalls, noting that untrained agents often inadvertently insult multicultural clients.
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You will learn about cultural beliefs' impact on real estate transactions, effective marketing techniques for international clients, and detecting buying signs in clients who exhibit no body language.