8 Courses to Jump Start Your Production

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Master the art of winning more listings with a powerful, seller-focused presentation.

Proven strategies to attract qualified buyers and close more appointments with confidence.

Certified Expert Listing Agent 

LENGTH: 2.5 hours

  • You will be able to communicate your value with confidence, clearly explain your expertise, and build immediate trust with sellers during every listing conversation.
  • You will understand how to create and deliver a compelling listing presentation that positions you as the obvious choice and demonstrates why your strategy will help maximize the seller’s results.
  • You will understand how to confidently handle seller objections, navigate concerns around pricing, commission, and competition, and guide conversations toward commitment and signed listings.
  • And More. 
Certified Buyers Agent

LENGTH: 2 hours

  • You will be able to identify motivated buyers, communicate your value clearly, and create stronger first impressions that turn inquiries into real client opportunities.
  • You will understand how to structure the buyer journey from lead generation through the first appointment, showing process, and negotiation so every step moves the client closer to commitment.
  • You will understand the techniques that create urgency, build trust, and help you negotiate stronger outcomes for your buyers while positioning yourself as a trusted advisor throughout the transaction.
  • And More.

Quit Paying Stagers and become One Yourself

Proven strategies to attract qualified buyers and close more appointments with confidence.

Certified Home Stager

  • Enhance your listing presentation value proposition or create a new side business
  • Six hours of design, business generation from three industry experts
  • At completion receive your Certified Home Stager certificate

Certified Buyer Agent

LENGTH: 2.5 hours

  • You will be able to identify motivated buyers, communicate your value clearly, and create stronger first impressions that turn inquiries into real client opportunities.
  • You will understand how to structure the buyer journey from lead generation through the first appointment, showing process, and negotiation so every step moves the client closer to commitment.
  • You will understand the techniques that create urgency, build trust, and help you negotiate stronger outcomes for your buyers while positioning yourself as a trusted advisor throughout the transaction.
  • And More.

Proven business development strategies to build a stronger pipeline and create consistent growth.

Proven lead conversion strategies to turn buyer and seller inquiries into committed clients.

Certified Business Development Agent 

LENGTH: 2 hours

  • You will be able to generate qualified seller leads through practical online, offline, and relationship-driven strategies that help create a more predictable flow of business.
  • You will understand how to build a repeatable referral system, strengthen your database, and stay top of mind so past clients and contacts continually remember and recommend you.
  • You will understand how to leverage industry partners, marketing tools, and strategic relationships to expand your reach, increase efficiency, and grow your business with greater impact.
  • And More.
Converting Buyer and Seller Leads 

LENGTH: 2.5 hours

  • You will be able to identify high-converting buyer and seller leads, recognize real motivation, and focus your time on opportunities that are most likely to move forward.
  • You will understand how to structure first-contact conversations, follow-up sequences, and lead nurturing systems that build trust, create momentum, and keep prospects engaged throughout the sales process.
  • You will understand how to build a repeatable lead conversion system that helps you move conversations toward appointments, reduce friction, and close more business with confidence and consistency.
  • And More.

Quit Paying Stagers and become One Yourself

Proven lead conversion strategies to turn buyer and seller inquiries into committed clients.

Certified Home Stager

  • Enhance your listing presentation value proposition or create a new side business
  • Six hours of design, business generation from three industry experts
  • At completion receive your Certified Home Stager certificate

Converting Buyer and Seller Leads

LENGTH: 2.5 hours

  • You will be able to identify high-converting buyer and seller leads, recognize real motivation, and focus your time on opportunities that are most likely to move forward.
  • You will understand how to structure first-contact conversations, follow-up sequences, and lead nurturing systems that build trust, create momentum, and keep prospects engaged throughout the sales process.
  • You will understand how to build a repeatable lead conversion system that helps you move conversations toward appointments, reduce friction, and close more business with confidence and consistency.
  • And More.

With Case-Studies and Real Life Scenarios you'll walk away knowing the contract.

Master negotiation to know what to say to get buyers and sellers to say “Yes”. 

Sales Contract Strategies 

LENGTH: 2.5 hours

  • Basics of Residential Sales Contracts and State-Specific Variations.
  • Drafting and Reviewing Sales Contracts and Case-Studies and Real Life Scenarios.
  • Build long-term trust and repeat business with smarter client education.
  • Reduce risk and protect your clients like a true expert.
  • And More.
Professional Real Estate Negotiator

LENGTH: 2.5 hours

  • Pre-Negotiation Preparation and Core Negotiation Strategies and Tactics.
  • Communication Skills in Negotiation and Negotiation Phases.
  • Specialized Negotiation Scenarios and Ethical Considerations in Negotiation.
  • Overcoming Challenges and Deadlocks and Practical Exercises and Role-Playing..
  • And More.

Become an Industry Expert by marketing content that effortlessly generates leads.

 Be the agent with extensive knowledge of the new-home construction process.

Certified Real Estate Marketer

LENGTH: 2 hours

  • Capturing the consumer's attention is an art and a skillset that can be learned with the right coaching and guidance.
  • Learn how and why the consumer makes buying decisions and how you can engage more effectively.
  • All Marketing is Not Created Equal. Learn How to ‘Talk’ to specific audiences to get better engagement.
  • And More.
New Home Certified Professional

LENGTH: 2 hours

  • Discover the different types of builders in your market, how to approach them, and how to prospect key decision-makers in the new home industry.
  • Gain in-depth knowledge about the different stages of the development cycle for new home builders from selecting a homesite to construction.
  • Confidently Guide and Close Buyer Deals.
  • And More.

Quit Paying Stagers and become One Yourself

Be the agent with extensive knowledge of the new-home construction process.

Certified Home Stager

  • Enhance your listing presentation value proposition or create a new side business
  • Six hours of design, business generation from three industry experts
  • At completion receive your Certified Home Stager certificate

New Home Certified Professional

LENGTH: 2 hours

  • Discover the different types of builders in your market, how to approach them, and how to prospect key decision-makers in the new home industry.
  • Gain in-depth knowledge about the different stages of the development cycle for new home builders from selecting a homesite to construction.
  • Confidently Guide and Close Buyer Deals.
  • And More.

Meet Your Instructors

 

RICH CASTO

With over three decades of industry expertise, Rich stands as a distinguished leader, having provided consultation services to 38 of RealTrends’ top 50 brokerages. His remarkable achievements encompass the creation of the highly-regarded Certified Real Estate Negotiator (CREN) designation, a certification that has empowered over 25,000 agents.

Rich’s career has been a testament to his dedication, serving as Executive Vice President and Chief Revenue Officer for three of the nation’s largest brokerage firms. Additionally, he has successfully launched two brokerages from the ground up. His personal involvement in facilitating over 60 merger/acquisition/joint ventures, resulting in a remarkable $40 billion in newly generated agent volume spanning across three states, further underscores his immense impact on the industry.

A licensed broker with experience in four states, Rich has not only practiced real estate but also shared his wisdom through consultation, coaching, and training, reaching and transforming the careers of over 100,000 agents nationwide.

DON STANEK

Don Stanek has over 2 decades of experience in Southern California New Home Sales and New Home Sales Management. He has held the position of Vice President of Sales and Marketing for Intracorp San Diego and oversaw sales and marketing for both the urban and suburban groups as well as Waikiki Hawaii.

Stanek was also Sales & Marketing Director of Western Pacific Housing's Los Angeles and Ventura counties division and Centex Homes Area Sales Manager for the greater Orange County Division as well as Director of Sales for The Strand in Dana Point California. He has a rich heritage of selling experience and has sold new homes for Kaufman & Broad, Lennar Homes, and Greystone Homes, and First Team Real Estate. He attributes his success to his relentless pursuit of selling excellence and the discipline he acquired while serving in the United States Marine Corps.

Over 75,000 Agents have taken our courses.

Trusted by agents from:

Coldwell Banker

Berkshire Hathaway

RE/MAX

Realty Executives

Century 21

EXP

Better Homes & Gardens

Compass

The Agency

Corcoran

Sotheby's

Windermere

Edina

Reece & Nichols

John R. Wood

AND SO MANY MORE!

"Loved the info"

“Loved the information and presentation. I have something solid to work with when negotiating."
-Lynn G.

"Very enriching"

“Very enriching training to expand my thinking. Really much appreciated, Thank you!”
- Antonio A.

"Well worth the value"

“Excellent refresher and new concepts at certain stops. Secured several new tactics and thought processes."
-Richard A.

"Top notch points"

“Got some top notch points on how and when to discuss critical issues with your potential client!”
-Edwin C.