• Online and Self-paced:
    Complete on your schedule.

  • At completion instantly receive your certificates and logos

  • No annual renewal fees!

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"Loved the info"

“Loved the information and presentation. I have something solid to work with when negotiating."
-Lynn G.

"Very enriching"

“Very enriching training to expand my thinking. Thank you!”
- Antonio A.

"Well worth the value"

“Excellent refresher and new concepts at certain stops. Secured several new tactics and thought processes."
-Richard A.

"Top notch points"

“Got some top notch points on how and when to discuss critical issues with your potential client!”
-Edwin C.

The Course That Enhances Your Knowledge and Skillset In The New Home Market

  • Learn how to identify and approach the builders in your market
  • Confidently guide and close buyer deals
  • Gain in-depth knowledge of the development cycle for new home builders

Focusing On Different Approaches to Negotiating, Buying, and Principles of Persuasion

  • Step-by-step system to negotiate the highest price for your seller
  • Step-by-step system to negotiate the lowest price for your buyer
  • How to educate buyers that “low ball” offers hurt their negotiation
  • How to negotiate based on factors other than list price

Finally, A Course That Directly Enhances Your Value to Answer The NAR/DOJ Settlement

  • Learn how to attract buyers
  • Lead generation strategies and tactics
  • How to close for appointments
  • The first appointment: do’s and don’ts

Everything You Need to Market Your Real Estate Business Through Social Media

  • Paid and Organic Social Media Strategies
  • Ready to use and proven ad copy templates
  • Skyrocket your social media channels

Your Instructors

Rich Casto

With over 30 years of experience, Rich is a recognized industry leader and has consulted for 38 of the top 50 brokerages, as named by RealTrends.

His notable accomplishments include creating the Certified Real Estate Negotiator (CREN) designation and certifying over 25,000 agents, serving as Executive Vice President and Chief Revenue Officer for three of the largest brokerage firms in the country, and has owned two successful start-up brokerages.

Don Stanek

With over $3.5 billion in transactions throughout 30+ years in the industry, Don has compiled his vast knowledge & experience in new home sales to create New Home Certified Professional (NHCP).

He has held VP, Director, and Sales roles for well-known names such as DR Horton Homes, Cape Point Development, The Ritz-Carlton Residences, Shea Homes Trilogy, Centex Homes, Western Pacific Housing, Lennar Homes, Kaufman & Broad (KB Home), and Intracorp.

As Seen On:

Over 50,000 Agents have taken our courses.

Coldwell Banker

Berkshire Hathaway

RE/MAX

Realty Executives

Century 21

EXP

Better Homes & Gardens

Compass

The Agency

Corcoran

Sotheby's

Windermere

Edina

Reece & Nichols

John R. Wood

AND SO MANY MORE!