16
$149
What you
will master.
Build a repeatable, deal-winning strategy
Read personality styles at the table
Prepare and position before every negotiation
Price with data, framing, and anchoring
Structure offers in any market condition
Show buyers why low offers backfire
Advocate decisively for your seller
Communicate to move negotiations forward
Resolve repairs, appraisal gaps, and hurdles
Break through deadlocks and stalls
Reduce fall-throughs from offer to closing
Command the critical clauses in any contract
Apply an ethical, market-proof toolkit
Manage risk and protect your clients
Present your expertise — and charge for it
Earn repeat business through client education
What’s included
11 hours of in-depth training
Practical, results-driven training you can apply on your next deal.
100% self-paced
Online and on your schedule. Start today, finish whenever it suits you.
Certificate & badge
Earn a credential for this course to showcase to clients — with no annual fees.
Meet Your Instructor
RICH CASTO
With over three decades of industry expertise, Rich stands as a distinguished leader, having provided consultation services to 38 of RealTrends’ top 50 brokerages. His remarkable achievements encompass the creation of the highly-regarded Certified Real Estate Negotiator (CREN) designation, a certification that has empowered over 25,000 agents.
Rich’s career has been a testament to his dedication, serving as Executive Vice President and Chief Revenue Officer for three of the nation’s largest brokerage firms. Additionally, he has successfully launched two brokerages from the ground up. His personal involvement in facilitating over 60 merger/acquisition/joint ventures, resulting in a remarkable $40 billion in newly generated agent volume spanning across three states, further underscores his immense impact on the industry.
A licensed broker with experience in four states, Rich has not only practiced real estate but also shared his wisdom through consultation, coaching, and training, reaching and transforming the careers of over 100,000 agents nationwide.
Agents are getting results
★★★★★
“Loved the information and presentation. I have something solid to work with when negotiating.”
★★★★★
“Very enriching training to expand my thinking. Really much appreciated, thank you!”
★★★★★
“Excellent refresher and new concepts at certain stops. Secured several new tactics and thought processes.”
★★★★★
“Got some top-notch points on how and when to discuss critical issues with your potential client!”
Get this certification for $149
Master Real Estate Negotiator
A Complete Program Designed To Help You Master The Art And Science Of Real Estate Negotiation, Giving You The Strategies, Psychology, And Confidence To Lead High-Stakes Conversations And Create Winning Outcomes For Every Client.