One skill decides who wins the deal
In real estate, the gap between losing out and handing over the keys usually comes down to negotiation and specialized knowledge. This bundle gives you a proven system to master both buyer negotiations and new construction complexities—so you’re never the agent who leaves money, listings, or clients on the table.
90,000+
Agents trained
6
$49
Two certifications, one bundle
Each is a complete, six-module certification you can finish at your own pace — and earn a certificate and badge to show for it.
Course 1 · 1 Modules
New Home Certified Professional
Built for agents who specialize in new construction and want to navigate builder processes with confidence — guiding buyers through the unique complexities of purchasing from developers.
What you’ll learn
- New Construction Dynamics — understanding builder contracts, timelines, and how to effectively manage expectations between your buyer and the developer.
- Site & Builder Analysis — evaluating developer reputations, community infrastructure, and identifying potential hidden costs in new build projects.
- Navigating Builder Negotiations — strategies for negotiating upgrades, closing costs, and concessions when dealing with builder-represented properties.
- Construction Milestones & Inspections —managing the walkthrough process, punch lists, and addressing construction-related contingencies to protect your buyer’s investment.
- Closing & Client Success — managing the long-term closing process for new builds and building lasting relationships that lead to future referrals.
Course 1 · 6 Modules
Buyer Negotiation Expert Certification
Built for buyer’s agents who want to negotiate stronger offers and win homes in competitive markets — guiding buyers through the toughest moments of the purchase.
What you’ll learn
- Buyer psychology — security, status, attachment & FOMO that drive decisions
- Property analysis & positioning — comparables and trends for winning offers
- Framing strong offers — price, financing, terms & contingencies in any market
- Inspections & contingencies — repairs and appraisal gaps into win-wins
- Closing & long-term satisfaction — close the deal and earn referrals
What’s included
6 in-depth modules
practical, results-driven training you can apply on your next deal.
100% self-paced
Online and on your schedule. Start today, finish whenever it suits you.
Two certificates & badges
Earn a credential for each course to showcase to clients — with no annual fees.
Meet Your Instructor
RICH CASTO
With over three decades of industry expertise, Rich stands as a distinguished leader, having provided consultation services to 38 of RealTrends’ top 50 brokerages. His remarkable achievements encompass the creation of the highly-regarded Certified Real Estate Negotiator (CREN) designation, a certification that has empowered over 25,000 agents.
Rich’s career has been a testament to his dedication, serving as Executive Vice President and Chief Revenue Officer for three of the nation’s largest brokerage firms. Additionally, he has successfully launched two brokerages from the ground up. His personal involvement in facilitating over 60 merger/acquisition/joint ventures, resulting in a remarkable $40 billion in newly generated agent volume spanning across three states, further underscores his immense impact on the industry.
A licensed broker with experience in four states, Rich has not only practiced real estate but also shared his wisdom through consultation, coaching, and training, reaching and transforming the careers of over 100,000 agents nationwide.
Don Stanek
Agents are getting results
★★★★★
“Loved the information and presentation. I have something solid to work with when negotiating.”
★★★★★
“Very enriching training to expand my thinking. Really much appreciated, thank you!”
★★★★★
“Excellent refresher and new concepts at certain stops. Secured several new tactics and thought processes.”
★★★★★
“Got some top-notch points on how and when to discuss critical issues with your potential client!”